Tuesday, July 12, 2011

Social Media & Your Career.

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=15399


If you're still thinking your Facebook, Myspace, Google+ or any other social media account you have isn't looked at by potential and current employers - let me promise you - it is. According to Eric Sass, headhunting and recruiting upped its usage of social media by 6% last year (2010-2011) in order to find and filter potential recruits. Even in a struggling economy, employers and recruiters are allocating additional funds to this research. In fact, the article claims that over 45% of employers are searching social media.

LinkedIn, a site primarily based on social networking sites, leads the pack in websites used. Why? The site is meant for professionals, so my guess would be that it's unlikely someone would want to hide their profile thus eliminating potential opportunities. Employers and recruiters say they use LinkediIn 87%, Facebook 55%, and Twitter 47%. And because there are sites like Spokeo.com and Mylife.com, your email address is cross-referenced and aggregated for easier searching. So keep it clean, kids - it's not just your mother watching anymore.

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