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Smart signs using facial recognition software are scheduled for introduction in three cities this month. (credits: Immersive Labs) |
I was already
concerned about my privacy before I read this article in the NYTimes, "Face Recognition Makes the Leap From Sci-Fi"
As this excerpt explains, "As SceneTap® suggests, techniques like facial detection, which
perceives human faces but does not identify specific individuals, and facial
recognition, which does identify individuals, are poised to become the next big
thing for personalized marketing and smart phones. That is great news for
companies that want to tailor services to customers, and not so great news for
people who cherish their privacy. The spread of such technology — essentially,
the democratization of surveillance — may herald the end of anonymity."
"SceneTap, a new app for smart phones, uses cameras
with facial detection software to scout bar scenes". This app has been rolled
out to the excitement of 20-somethings, hoping to successfully hook-up on their
night out on the town.
Facebook is also incorporating this facial recognition
software to assist in ‘tagging’ friends in photos (see FB article: http://www.facebook.com/blog.php?post=467145887130).
The article states, “When you or a friend
upload new photos, we use face recognition software—similar to that found in
many photo editing tools—to match your new photos to other photos you're tagged
in.” However, this FB practice is
drawing fire from both governmental agencies and users alike so it is doubtful
that this new feature will be the success that FB originally had in mind.